In Pursuit of Greatness: Take On History
History is the theme for this year's content campaign, a celebration of 150 years of The All England Club, 50 years of Open tennis, and many more.
Our animated launch film shows the evolution of Wimbledon through a single continuous tennis rally, beginning in 1877 with Spencer Gore and ending with Serena Williams. As each new era begins, the illustrative style evolves with it, capturing historic details such as radically changing fashions, pony rollers used to keep the courts in prime condition, TV broadcasts, and even the switch to yellow balls.
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This is the official YouTube page of The All England Lawn Tennis Club (Championships), home of Wimbledon. The Championships 2018 will run from 2 July - 15 July.